a form for your visitors to fill out<\/a>? What does your homepage get users to do? Are you collecting user information? <\/p>\nIf not, then, you need to make sure that this is in your plans. Getting a user to take action on your business website is critical. You want the visitor to contact you or make a purchase right?<\/p>\n
Point 3 – They do not charge ridiculous high fees<\/h2>\n
So this can be a sore-point for a lot of people but I am going to just put it out there. If you have a 5 to 10 page business website you shouldn\u2019t be spending much more than 3K USD. Anything over this IMO is way too much and you could be using this budget on better things like marketing!<\/p>\n
If you want to start an ecommerce website then you shouldn\u2019t be spending more that 8K USD, unless you want to go to an agency in NYC or London and pay twice as much!<\/p>\n
Get costing from as many agencies, web designers and web developers as you can, don\u2019t go for the highest but don\u2019t go for the lowest either, unless you like headaches and surprise add-on fees! Try and choose a company that feels just right for you and their pricing suits your budget.<\/p>\n
Point 4 – Choose a team that can present creative ideas to you<\/h2>\n
![\"Business](\"https:\/\/wpml.org\/wp-content\/uploads\/2018\/07\/Business-Websites-300x200.jpg\")
<\/p>\n
Your creative team should provide you with lots of great ideas for your business website but that doesn’t mean that you can’t get a little creative yourself. Go online and look at websites (competitors or just in general) note what you like and what you don’t like. Which styles, colours and designs look good to you. <\/p>\n
You can even give your team the web addresses of your favourite websites, so they get to know what you really want for your business website. <\/p>\n
Working together, you can feel part of the design process and hopefully come up with the ingredients for the perfect website.<\/strong> <\/p>\nAlternatively, if you’re not interested in the design aspect of a website then find an team that is happy to take full charge of the design process.<\/p>\n
Point 5 – Set your business website ready for SEO<\/h3>\n
Another strong point is Search Engine Optimization or SEO as it is known. Now to all you SEO gurus out there<\/strong>, I am not advising readers, that their websites should be number 1 spot for their desired search term. What I am saying that the website should be ready for SEO.<\/p>\nPoint 6 – Multilingual websites are vital for many businesses <\/h3>\n
Now this post might come across as biased as we are WPML but the statistics back up what we\u2019re saying. With over 47% of the world\u2019s population now surfing the web and with 87% of European households having access to the internet, now is a good time to think about a multilingual website for your business.<\/strong><\/p>\nFor most, if not all businesses, a website is the first port of call for a visitor searching for a product, service or information. For those businesses looking to get a competitive edge, a multilingual website can be an impactful way of expanding visitor numbers and gaining trust. <\/p>\n
A multilingual website is a necessity for any type of business who is looking to expand into new foreign markets. <\/p>\n
Point 7 – Make sure that your business website is responsive<\/h3>\n
What is responsive I hear you ask! Basically, it is when someone accesses your website on a smartphone, tablet or laptop and it adapts perfectly for each device. It looks just as good on their phone on the way to work as it does on their desk top computer when they arrive.<\/p>\n
Have a test with our WPML website? It\u2019s responsive and your business website should be too.<\/p>\n","protected":false},"excerpt":{"rendered":"
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![\"Business](\"https:\/\/wpml.org\/wp-content\/uploads\/2018\/07\/Business-Website-1024x680.jpg\")
<\/p>\n