Sometimes, you need to use different designs when translating key content such as the homepage or landing pages. WPML allows you to do this by using the Plus icons.
How to Get Different Designs for Different Translations
If you’re a WPML Multilingual CMS or Agency account user, you would use Translation Management to translate your content. However, this won’t work if you need your translations to look different than the default language. Instead, you need to disable the WPML’s translation editor and use the WordPress editor or the page builder of your choice.
In our example, we use the default WordPress Gutenberg editor. The steps are the same for all compatible page builders such as Elementor, Divi, or Avada.
- Go to the Language section in the sidebar and click to switch to the WordPress Editor.

- In the pop-up dialog that appears, select This page and click Apply.
- You have two choices for translating. You can either start from scratch or from a duplicate of the original language.
3.1. When you need completely different designs in translations (start from scratch), click the Plus icon next to the desired language and write from scratch.
3.2. To start with the original design and translate the texts, click on the duplicate checkbox in the original language and then on the Duplicate button. Next, edit the duplicate using the pencil icon and click the Translate independently button.
- Once done, click to publish or update the translation.